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Tyler Pet Foods, Inc.
Beginning of paper
I. SUMMARY
Tyler Pet Food Inc. is a major distributor of dog food for show-dog kennels
in the United States. After some researches and discussions, Tyler Pet
Foods(TPF) decided to enter into the household dog food market in the
Boston, Massachusetts, metropolitan area. TPF hired a consulting firm to
help it promote and distribute its product. ....
Middle of paper
....these
forms of food can range between, $.60 per can, up to $7.19 per 12 lb. Bag.
Because dog food is heavily advertised, competitors must follow suit to
remain competitive in the industry.
IV. PROBLEMS TO BE ADDRESSED
After meeting with representatives from Marketing Ventures Unlimited, these
questions were left to be answered:
1. Was the mark.... |
| Word count: 849 |
Page count: 4 |
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