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Starbucks' Expansion
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Starbucks Corporation started its expansion into today's business by one man's foresight and determination to create and make a coffee business that would be the number one standard on today's market. Howard Shultz, was the inspirational "dreamer" that made Starbucks the powerful business that it is today. He gained the knowledge and experience to ....
Middle of paper .... coffee. This will most likely create a world of problems between local coffee brand loyalists and Starbucks. They should also slow down the rate of their expansion. In some cases when you saturate a neighborhood with more coffee stores than anything else there is bound to be some opposition.
I believe they should slow their expansion down to a sl.... |
Word count: 397 |
Page count: 2 |
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