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Sex In Advertising
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There is no dispute over the power of advertising to inform consumers of the various available products, and in today's economy, effective advertising is essential to a company's survival. The purpose of advertising is to convince people that a particular company's product is better than their competitor's product. Advertisers must carefully aim ....
Middle of paper ....inks, or soaps and shampoos, therefore advertisements for these products target women. Although sexually oriented advertisements aimed to women do not occur as often as they do for men, they are increasing in numbers and popularity. For example, there is a commercial for Diet Coke that shows two businesswomen scurrying to a window. The women hav.... |
Word count: 624 |
Page count: 3 |
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